As a teacher author, balancing the demands of teaching, creating resources, and running a business can be overwhelming. Whether you’re crafting engaging lesson plans or creating products to sell on platforms like Teachers Pay Teachers, finding the time to market your materials effectively can seem impossible. That’s where Flodesk email marketing comes in, it’s a simple, intuitive, and powerful email marketing platform designed to save time while helping teacher authors grow their businesses. Flodesk has helped me boost traffic to my website and increase my sales.
In the teacher author world, there is always chatter about “growing your email list”. I started to research the various platforms for creating my own monthly newsletter and found that many of the platforms were overwhelmingly difficult to use and expensive! What I really love about Flodesk is that the monthly price allows you unlimited emails and unlimited subscribers. It’s don’t have to worry about going “over-budget”.
In this blog post, I’ll walk you through how Flodesk works, why it’s an ideal solution for teacher authors, and how it has personally helped me increase my sales and stay connected with my customers. Plus, I’ll share how you can get 50% off your first year with my referral code!
What is Flodesk?
Flodesk is an email marketing platform that uses a click and drag builder. It’s great for visual learners like me! Unlike many other email marketing platforms that are filled with confusing features, Flodesk was built to simplify the email marketing process for creatives, solopreneurs, and small business owners—including teacher authors.
With its drag-and-drop editor, beautiful pre-designed email templates, and automation workflows, Flodesk allows you to create stunning, professional-looking emails without needing to be a tech expert or graphic designer.
Why Flodesk is a great solution for busy teacher authors
Flodesk isn’t just for online business owners or bloggers; it’s an excellent tool for teacher authors, especially those who have little time to spend on marketing. Here’s why:
Time-Saving Automations
As a teacher author, time is your most valuable resource. Between teaching classes, grading assignments, and creating educational resources, finding time for email marketing can be a struggle. Flodesk offers powerful automation tools that allow you to set up sequences and workflows that run on autopilot. I set up a welcome sequence so that each new subscriber will automatically receive a free resource, tips and tricks and lastly a hearty discount code for first time purchasers. This is all done automatically and it’s one less things that I need to think about.
The best part? I set it up once, and it continues to work for me while I focus on creating more resources for my store.
How to Do It: Simply choose from one of Flodesk’s pre-built automation templates, customize the content to suit your needs, and let it run. Whether you’re sending an automated “thank you” for signing up, or a sequence of lessons delivered over time, Flodesk has got you covered.
User-Friendly for Busy Teacher Authors
The last thing you need as a busy teacher is to spend hours trying to figure out complicated email software. Flodesk is designed with ease of use in mind. Its simple, intuitive drag-and-drop builder lets you design eye-catching emails in minutes, no coding required.
With Flodesk, you don’t need to worry about choosing between a hundred different complicated features or getting overwhelmed with settings. Instead, you can focus on what matters—connecting with your audience and growing your business.
How Flodesk Has Helped Me Save Time: In the past, I used more complex platforms, and I would spend hours tweaking templates or trying to set up automations. Since switching to Flodesk, I’ve cut that time down significantly. Now, I can create a beautiful email in under 20 minutes, leaving me more time to focus on my teaching and resource creation.
Stunning Email Designs that match your brands visual aesthetic
One of the standout features of Flodesk is its gorgeous email designs. As teacher authors, we know the importance ,making our learning resources visually appealing, Beautiful, well-designed emails are more likely to capture the attention of your buyers, leading to more website clicks and more sales!
Flodesk comes with a library of pre-designed email templates that are both professional and aesthetically pleasing. These templates are fully customizable, allowing you to add your brand’s colors, fonts, and images to make your emails stand out.
Why This Matters:** An eye-catching email can be the difference between someone clicking through to buy your latest product or ignoring it altogether. By using Flodesk’s beautiful designs, I’ve been able to maintain high engagement rates with my email list, leading to increased sales for my store.
Segmentation for Targeted Marketing
Flodesk’s segmentation feature allows you to divide your email list into different groups based on subscriber behavior, interests, or demographics. This is crucial for teacher authors who want to send targeted content to specific groups of subscribers. The content you send out to K-5 teachers is going to be much different from he content you send to high school teachers. I keep my customer lists segmented based on their interests. This way my customers are getting emails directly targeted to what they teach!
For example, you might want to segment your list based on grade level or subject area. This way, you can send first-grade teachers your reading comprehension resources while sending high school teachers your advanced literature materials.
Using segmentation, I’ve been able to tailor my email campaigns to my audience’s specific needs, leading to higher open rates, click-through rates, and ultimately, more sales.
How much does Flodesk cost?
Affordable Pricing and Unlimited Subscribers
What really sold me about flodesk is that unlike other email marketing platforms that charge based on the number of subscribers you have, Flodesk offers a flat monthly rate. This is especially beneficial for teacher authors who are growing their email lists but don’t want to break the bank with rising costs. I know my exact yearly cost for email marketing and there aren’t any monthly surprises!
Better yet, Flodesk doesn’t limit the number of emails you can send or the number of subscribers you can have. Whether your email list has 500 or 50,000 subscribers, you’ll pay the same monthly rate, making it a WIN-WIN for teacher authors scaling their businesses.
How has Flodesk helped me personally?
One of the best decisions I’ve made as a teacher author was investing in an email marketing platform, and Flodesk has been instrumental in keeping me connected with my audience. Since switching to Flodesk, I’ve not only grown my email list but have also seen a significant boost in sales.
Here’s how Flodesk has helped me increase sales:
- Engaged Subscribers: With Flodesk’s stunning designs and automation tools, I’ve been able to keep my subscribers engaged with regular content. This engagement has directly led to higher conversion rates for my products.
- Consistent Communication: Flodesk’s scheduling feature allows me to plan out my emails campaigns in advance, ensuring that I stay in touch with my audience without having to manually send emails every week. Consistency is key in building trust with your audience, and Flodesk makes this easy.
- Promotions and Sales: Whenever I launch a new resource or promote a sale, I can quickly send out an email to my subscribers. Because my audience is already engaged, these emails often result in a surge of sales.
Want to see similar results?
How to Get Started with Flodesk
Ready to start using Flodesk email to streamline your marketing and grow your teacher author business? Getting started is simple:
1. Sign Up: Head over to Flodesk and use my referral code to get 50% off your first year.
2. Customize Your Templates: Flodesk has a library of amazing email templates that can be customized to fit your brand. Add your logo, colors, and fonts to make your emails uniquely yours.
3. Set Up Automations: Use Flodesk’s powerful automation features to set up welcome sequences, product promotions, and more. Automating your email marketing will save you time and ensure that your emails reach your audience at the right time.
4. Start Growing Your List: Use Flodesk’s intuitive forms and landing pages to grow your email list. Whether you’re offering a free resource or a discount code, Flodesk makes it easy to capture leads and grow your audience.
Final Thoughts
As a teacher author, your time is precious, and marketing can often feel like an overwhelming task. But with Flodesk, email marketing becomes a streamlined, efficient process that doesn’t require hours of your time. Its beautiful designs, easy-to-use interface, and powerful automation features make it the perfect tool for busy educators looking to grow their businesses.
Flodesk has transformed my email marketing strategy and helped me stay connected with my audience, and I know it can do the same for you. If you’re ready to take your email marketing to the next level, don’t forget to use my referral code to get 50% off your first year:
Happy emailing!
